Celebrity Interviews: How Light Switch (Commercial Production) records celebrity interviews remotely
When you’re producing content for A-list celebrities nothing should get in the way of top-quality recordings. Read on to see how Light Switch Digital uses Riverside to help influences and celebrities like Kerry Washington produce impressive content virtually.
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How do you produce a celebrity show without physically being there? Ask Light Switch Digital; they’ve nailed this with Riverside!
Light Switch Digital is a commercial production company and content house that helps brands, influencers, and celebrities create and release high-quality digital content. They’re experts in adjusting to their client's needs, whether they’re just starting or are a well-established brand. This was no different when they needed to help award-winning actress Kerry Washington produce her YouTube series, Street You Grew Up On, virtually.
With the mass shift to working remotely, content producers had to find creative ways to keep producing without losing quality.
Richard Granger, a creative producer at Light Switch Digital, explains that this wasn’t an easy challenge. Like many others, they started using Zoom and other peer-to-peer solutions only to find they didn’t produce the high-end recording quality they were looking for. Recordings were heavily dependent on an internet connection, and even the slightest glitch could ruin a production.
The hunt for a remote solution began. What did Light Switch Digital need?
They needed high-quality local recordings on a platform that uploaded audio and video securely while recording. All this while still keeping control of production.
Discovering a solution
While Light Switch Digital struggled to find a solution at first, they finally came across Riverside.
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Using Riverside helped Light Switch Digital keep control of production without so many people on set, says Richard Granger. It sped up their workflow as they could send audio and video files to their editor straight after recording, and it was a breeze for their guests to use.
Richard Granger continues "As a producer myself, I can welcome them in there without being on camera, without being intrusive to the recording, and then as soon as they're ready to record, we just press record.״
See Riverside for Business in action.
One solution, all the features
Besides Riverside’s easy interface for guests, the platform’s Producer Mode made it easy for the Light Switch Digital crew to control content production remotely. This allows users to enter a studio and control guests’ audio and video settings without actually being recorded.
Progressive uploading sped up their workflow as Riverside uploads all audio and video files online while recording. This saves hours of waiting for recordings to upload and keeps the crew’s files safe in case of any technical issues.
High-quality local recordings were also crucial to Light Switch Digital, who struggled to find similar quality in peer-to-peer recording software they were using before. Riverside records directly on your device, so no matter your internet connection, you can record in up to 4K resolution.
See Riverside for Business in action.
All these features helped Light Switch Digital record Kerry Washington’s, Street You Grew Up On, which already has videos with cover 50K views. Some guests include Issa Rae, Marlon Wayans, and Michelle Obama.
Richard Granger describes Riverside as a remote production solution with great workflow, easy control, and simple use.
“I would say Riverside is worth exploring. The team over there is very collaborative they're very kind, a pleasure to work with, and you can tell that they care about their products. In short, I would just say if you have a remote production that you need to get done, Riverside is a great solution for it.”
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