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Top 10 Enterprise Video Platforms for Content Creation in 2022

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Top 10 Enterprise Video Platforms for Content Creation in 2022

It’s 2022, and if your business isn’t using video for both marketing and internal communications, you’re falling behind. In fact, 86% of businesses use video content as a marketing tool—and that trend is only increasing.

But for larger organizations, the task of creating and managing video content can quickly become complicated. With security concerns, crowded content libraries, and the need for uniform branding, your team needs something more than a YouTube channel and a spreadsheet.

That’s where enterprise video platforms come in. In this article, we’ll define enterprise video content management tools and give you a list of ten great options to choose from.

What Is an Enterprise Video Platform?

Businesses often have more diverse needs from a video platform than consumers do. After all, video can reach not only your target audience but existing customers, employees, and shareholders. Companies use video streaming in different contexts, like:

  • Internal communications and training
  • External customer communications
  • Onboarding tools
  • Meetings and town halls
  • Customer support and knowledge library
  • Webinar marketing
  • Sales videos
  • Product how-tos

But with a larger variety of use cases, a company’s video content library can quickly become difficult to manage. 

Organizations use enterprise video platforms to create, organize, and distribute video content in various contexts. These tools are more robust than consumer-focused content creation platforms, providing content management, security, live streaming, and analytics. They also often integrate with popular video conferencing platforms like Microsoft Teams, Zoom, and Cisco Webex.

Is YouTube an Enterprise Video Platform?

YouTube is one of the world's most popular video content platforms—but its primary focus is on consumers and content creators with small teams. The platform is lacking many of the features that enterprise professionals look for, which is why YouTube is usually not considered an enterprise video platform.

Enterprise Video Platforms vs. Consumer-Based Video Platforms: Why Should You Use an Enterprise Video Solution?

Consumer-grade video platforms like YouTube and Facebook Live are popular because they’re free, easy to use, and can reach a broad audience on social media.

So why should you turn to an enterprise video platform for your content creation and delivery? Let’s look at a few downsides to consumer-based video platforms below:

You Lose the Rights to Your Video

While these tools are free to use, uploading and sharing content using platforms like Facebook and YouTube means you lose the rights to that content. Large organizations that want to maintain editorial control over their content should use an enterprise video streaming solution instead.

Content Blocking

Many companies and schools block social platforms like YouTube, Facebook, and Instagram, so if you host your video content on these sites, your audience may not be able to access it. And if you have a global audience, keep in mind that some of these social sites are not available in all countries.

Limited Security and Support

As opposed to enterprise solutions that offer robust encryption, social sites like YouTube can leave your content vulnerable to piracy. And if you run across a glitch or performance issue, the customer support from these consumer-grade platforms can be very slow to respond due to a large number of users.

Enterprise Video Content Management Explained

A video content management system is a tool that goes beyond creation and distribution of video content. The key here is “management”—with a content management platform, your team can easily organize and search your content library.

It can quickly become difficult to manage your enterprise’s content library due to the sheer number of videos, which can include:

  • Employee training materials
  • Town halls
  • Webinars
  • Sales videos
  • Product how-tos
  • Video new releases

An enterprise video content management tool can help you stay on top of your video library, ensure it’s secured, and control who has access to view or edit your content. Some of the tools listed below offer advanced content management functionality as well as creation and distribution features. But first, let’s go over what you should look for in choosing enterprise video software.

What Should I Look for in Enterprise Video Software?

Many enterprise video tools are available on the market, but they are not all created equal. When making your choice, look for the following features:

Robust and Flexible Video Recording and Editing Capabilities

Your content is only as good as the quality of the recording, so make sure the platform you choose is powerful enough to record professional-quality video. You should also be able to edit your video easily by adding music and effects, graphics, branding, and more.

Live Streaming

Enterprise video software should have built-in live streaming capabilities to let you host webinars and record live broadcasts.

Multiple Levels Of Access For Different Team Roles

Your team needs access to your video creation software—but not everyone needs full access. A platform that provides varying access permissions for different roles helps protect your content from accidental deletion or settings changes.

Video Security

One of the biggest reasons enterprise organizations need dedicated enterprise video platforms is their additional security features. Look for a tool that offers encryption, domain restrictions, and password-protected viewing.

Custom Branding 

As an organization, your video content should present a cohesive brand image. Look for white-label functionality that lets you remove the platform’s logo/watermark and replace it with your own.

Content Delivery Network (CDN)

Relying on video distribution platforms like YouTube or Facebook isn’t always the best idea. With a CDN, you have a distribution model that delivers multimedia content reliably and quickly, no matter how many viewers are accessing it at the same time. 

Top 10 Enterprise Video Platforms in 2022

1. Riverside.fm

Riverside Enterprise Video platform
Riverside

Price: For individuals and small teams, plans range from $0-$24/month. Contact Riverside for a custom quote for enterprise teams.

There’s a reason enterprise organizations like Spotify and Marvel trust Riverside with their video content creation needs; Riverside.fm offers unparalleled audio and video quality while also providing an intuitive interface that streamlines your video creation workflows.

With Riverside’s browser-based platform, your team can easily record professional-grade video content with 4K video and lossless WAV audio with separate tracks for all participants to ensure maximum control over the editing process.

And the post-production process is just as streamlined, with continuous uploading and a Editor to automate your editing workflow. Automatic transcriptions convert your videos into text in seconds for accessibility and higher search engine ranking.

Other key features include:

  • Powerful dashboards for easy team viewing
  • Shared team spaces for project organization
  • Individual permission settings for admin, director, and editor
  • Producer mode to monitor and manage recording sessions
  • Screen sharing and live streaming
  • Full equipment control with customizable frame rates
  • Custom branding and logos
  • Record up to 8 participants per session with up to 1000 audience members
  • Restricted audience access for webinars and presentations

Pros 

  • Professional-quality audio and video
  • Granular customizations
  • SOC 2 Type 2 Certified with SSO and end-to-end encryption
  • Intuitive, easy-to-use interface for all participants
  • Affordable plans for all budgets
  • Browser-based and mobile app access

Cons

  • You’ll need to use another editing software for advanced editing

Best for: Enterprise teams looking for an affordable but feature-rich and streamlined solution for high-quality video creation, content management, and live streaming.

2. Brightcove

Brightcove video enterprise solution
Brightcove

Price: Contact Brightcove for a customized quote.

Brightcove is a popular name in the enterprise video platforms market thanks to its speed and monetization features. The tool primarily focuses on marketing, e-commerce, and external entertainment. 

Key features include:

  • High-resolution video
  • Multiple monetization options
  • Custom branding 
  • Optimized for mobile
  • Audience interactivity features
  • Advanced security with domain and IP restrictions, digital rights management (DRM), and GDPR compliance

Pros 

  • Fast upload time
  • Advanced analytics
  • Good quality video
  • Integrates with your CRM

Cons

  • Very few automation and integration tools
  • Video management tools (like the search feature) are not very powerful

Best for: External video streaming for monetization and marketing. 

3. IBM Cloud Video

IBM video enterprise platform
IBM

Price: No free plan. Paid plans range from $99/month for small businesses to $999 per month for 5,000 viewer hours and 20 channels.

IBM’s video tools focus primarily on live streaming—but it does offer a video-on-demand hosting service for businesses. With an enterprise account, you have full control over branding, content syndication, and robust data analytics. 

Key features include:

  • Enterprise content delivery network
  • Video marketing
  • Live streaming
  • Monetization options

Pros 

  • Excellent customer support 
  • Wide range of broadcasting features
  • Automated closed captions
  • End-to-end video streaming services

Cons

  • Recording above 720p resolution comes at an additional cost 
  • The platform is primarily focused on live streaming

Best for: Larger organizations that need a robust live streaming platform. 

4. JW Player

JW player video enterprise solution
JW Player

Price: The Starter plan is $10/month. Contact JW Player for a custom quote for Enterprise plans.

JW Player started out as a video player app, but it’s since branched into the live streaming and video-on-demand hosting space. It may be a good fit for enterprise teams who prioritize an affordable option over extensive features. 

Key features include:

  • HTML5 video player with multi-bitrate and adaptive streaming
  • Advertising capabilities
  • Global content delivery
  • Simulcasting to Facebook Live
  • Video API

Pros:

  • Intuitive and easy to use 
  • High-quality playback
  • Article Matching and Recommendations features keep viewers engaged

Cons:

  • Limited customer support
  • Limited features
  • No multichannel publishing

Best for: Enterprise teams who don’t need complex features and are looking for a budget-friendly option. 

5. Vimeo

Vimeo video enterprise platform
Vimeo

Price: Free plan available, with paid plans starting at $12/seat/month. For Enterprise pricing, you’ll need to contact Vimeo for a customized quote.

Vimeo is a popular name in the video content world, and for good reason. It’s a robust platform for video management, live streaming, and interactive video events. 

Key features include:

  • Privacy controls
  • Extensive cloud storage
  • Corporate video library with a sleek interface
  • Automatic Zoom uploads

Pros: 

  • High-quality video resolution
  • Intuitive and easy to use
  • Unlimited viewers and events
  • Multi-device compatibility
  • Robust analytics
  • Good tech support for higher subscription tiers

Cons

  • Limited levels of user access
  • Web app isn’t as user-friendly as the desktop version

Best for: Customer-facing live streaming and marketing videos.

6. Microsoft Stream

Microsoft stream video enterprise solution
Microsoft Stream

Price: Stream is available starting on the Office 365 E1 plan ($10/user/month).

Software giant Microsoft has its own video management platform called Microsoft Stream. It integrates with other apps in the Microsoft 365 suite, like Teams and OneDrive, to simplify video management. 

Key features include:

  • Enhanced video library organization
  • Multiple levels of user access 
  • View access can be set to specific individuals or groups
  • Distribution and monetization tools

Pros 

  • Easy sharing through email or links
  • Integration with Microsoft apps like Teams, OneDrive, and Sharepoint
  • Automatic transcriptions
  • End-to-end encryption

Cons

  • No live streaming
  • No custom branding features
  • Limited monetization and sharing options

Best for: Microsoft Office 365 users who want to create an internal content library.

7. Vidyard

Vidyard enterprise solution
Vidyard

Price: Free plan available, with paid plans starting at $19/month for individuals. Contact Vidyard for enterprise pricing.

Vidyard is a popular video streaming tool for marketers and sales teams. The tool offers a free browser extension for quick videos like introductory clips, product walk-throughs, and screen recordings. And with the full platform, enterprise teams can generate a video library geared toward improving audience engagement and generating leads.

Key features include:

  • Interactive viewing tools
  • Advanced security and password protection
  • Marketing tools for email and SEO
  • Data analytics
  • Screen recording and animations
  • Automatic transcriptions

Pros 

  • High-quality videos
  • Useful video organization features
  • Large user community and technical support for new users
  • CRM integrations

Cons

  • High price point for enterprise teams
  • Lower quality video output compared to other options on this list
  • Some customers report buggy performance
  • Can have a steep learning curve

Best for: Sales and marketing teams. 

8. Panopto

Panopto video enterprise platform
Panopto

Price: Free for a Basic plan, with paid plans starting at $14.99/month for individuals. Contact Panopto for an Enterprise quote.

Panopto is a video content management system (CMS) aimed at businesses and educators. The tool prioritizes making a corporate video library easily accessible from anywhere by offering unlimited file sizes and multiple video formats. Other key features include:

  • Advanced search and video tagging features
  • Secure sign-on and user-level permissions
  • Wide variety of video formats including AVI, MP4, WMA, MP3, and M4V
  • Mobile apps
  • Interactive quizzing within videos
  • Brand customization
  • Live streaming with an unlimited audience

Pros 

  • Reliable security features
  • Detailed video analytics
  • Integrates well with Zoom, LMS, CMS, and SSO tools

Cons

  • Can have a steep learning curve
  • Limited editing tools

Best for: Educators looking for a way to create and stream video content.  

9. Kaltura

Kaltura video enterprise solution
Kaltura

Price: Contact Kaltura for a custom quote.

Kaltura’s Video Experience Cloud lets enterprise teams create live and on-demand video content. The video CMS is built as a hub for Kaltura’s modular tools that users can pick and choose from, like the video player and video analytics dashboards.  The tool is built for teams in any industry, but it is especially focused on education and media. 

Key features include:

  • Cloud-based video hosting
  • Virtual event platform
  • Cloud TV platform for media and telecom
  • Video API access
  • Virtual classrooms and campus portal for educators

Pros:

  • Highly customizable; choose the features/modules that work best for you
  • Multiple monetization choices
  • Good security features

Cons:

  • Some users have reported slow customer support response
  • Complex interface with a steep learning curve

Best for: Educators and media/telecom professionals looking for a customizable live streaming tool.

10. VIDIZMO

VIDIMZO video enterprise platform
VIDIZMO

Price: $85/month for up to 50 viewers, $140/month for up to 100 viewers, and $350/month for up to 250 viewers. Contact VIDIZMO for larger plans.

VIDIZMO is known as the “Corporate YouTube,” with a similar interface to the consumer-facing tool but one that also packs several enterprise-level features like restricted access and limited sharing. Other key features include:

  • Interactive live streaming
  • Offline viewing from a desktop app
  • SSO integration
  • Email sharing
  • White-label platform with customized branding
  • AI-generated transcripts
  • Flexible deployment options

Pros 

  • Advanced filter and searching tools
  • Google indexing for public videos
  • Robust and customizable security features
  • Advanced data analytics

Cons

  • Pricing is prohibitive for many teams
  • No native monetization features

Best for: Large organizations with a focus on granular access permissions, security, and compliance for both internal and external videos.

Which Platform Is Best for Enterprise Video Creation?

The right tool for you depends on your team’s needs and your video library's size (and style). Make sure to look for the hallmarks of a quality enterprise video platform, like high-quality audio and video, live streaming, video security, and basic content management tools.

If you’re looking for the best video content management platform with robust video library tools, VIDIZMO seems to check many boxes. The tool comes with advanced content library search and accessibility features, as well as Google indexing for public videos, and advanced data analytics.

But if you’re looking for a video creation and distribution solution that merges professional recording quality with a streamlined interface and powerful enterprise-grade features, look no further than Riverside. Start with a free plan today (no credit card required!) to find out if our tool is the right fit for your enterprise team.

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